Branding
From logo concepts to the final brand guidelines, these projects are some of the most rewarding in my portfolio. Working with clients to make their ideas reality is always a fulfilling process.
This badge logomark for Westside Worldwide was the first step to realizing the overall brand. From here we built out the branding style guide, created a West Coast feel, and found a voice for the brand that resonates with SoCal natives.
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Main badge logo
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Badge logo bucket hats (Winter collection)
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Alternate script logo
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Alternate logo shirt
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Alternate stacked logo
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Stacked logo sweater
Branding done for Baked Sale, a collaboration brand between Westside Pharms and Solventless Sweets. For this project, we focused on the logo, brand patterns, and colors. They wanted something simple that would represent the project while remaining iconic and lighthearted.
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Color options (main logo)
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Brand pattern
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Main logo + brand patterns
